Optimizely
What catches our eye is the bold, geometric "O" with negative space and dynamic movement, paired with a vivid blue against a clean white backdrop, exuding innovation and forward momentum.
Letter
Type
Color
Style
The Logo for Optimizely is a bold, blue design featuring a stylized letter "O" using a vivid, solid blue color (#0000FF). The modern, geometric flair incorporates negative space, creating an illusion of a three-dimensional object. The right side of the "O" is segmented into six elongated rectangular shapes, suggesting movement or rotation. This dynamic quality is enhanced by bright, contrasting blue against a clean white background, conveying a sense of innovation and forward momentum. The ideal complementary background would be a very light, muted tone (#F8DED9).
Optimizely is a leading global experimentation platform that enables businesses to integrate continuous experimentation and personalization across websites, mobile apps, and connected devices.
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