Recology
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The Recology logo features a stylized letter "R" in a gradient of cool greens and blues, symbolizing freshness and growth. The main body of the "R" uses a bold, smooth typeface with soft curves, conveying a modern and approachable feel. Notably, the leg of the "R" extends to form an abstract leaf with three distinct sections, suggesting a connection to the environment or natural elements. This use of negative space to form the leaf adds a creative touch to the design. The overall aesthetic is clean, environmentally conscious, and friendly.
Recology is a privately-owned resource recovery company with a 100% employee ownership structure. The company focuses on recycling to minimize the use of new natural resources and has been a pioneering force in implementing the first curbside compost program in the United States.