DiDi
What we like about the DiDi logo is its modern and simplistic design featuring a stylized geometric shape that exudes a sense of friendliness and accessibility.
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Type
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Style
The DiDi logo features a simplistic and modern design with a stylized, geometric shape resembling a cup or a shield. It is composed of two distinct parts: a larger semi-circular shape at the top with a flat base coupled with a smaller semicircular notch taken out from the base, creating a sense of three-dimensionality and depth. The monochromatic, warm, pastel orange tone evokes a sense of friendliness and accessibility. The absence of additional embellishments or text contributes to the logo's minimalist aesthetic, making it versatile for various applications.
Didi is a prominent mobile transportation platform that operates in China. With a user base exceeding 550 million and a substantial network of tens of millions of drivers, Didi has established itself as a leading player in the vehicle-for-hire industry.
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