Soriana
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The Soriana logo is a modern, abstract design consisting of three parallel curved lines that create a sense of motion. The lines are contained within an incomplete square border that is skewed, giving the appearance of a rhombus-like shape. The curves and the border are in the same orange hue, which provides a vibrant and energetic look. The overall design aesthetic is minimalistic and would lend itself well to tech or digital branding. An interesting feature of this logo is the sense of depth created by the lines, which seem to weave over and under each other, adding a dynamic quality to the design.
Organización Soriana is a publicly traded Mexican retail company with a substantial presence in the Mexican market, operating over 824 stores. It was established in 1968 by Mexican entrepreneurs.